When looking at a digipack that I folow when it comes to making my own. Therefore I've looked at typical covers/digipacks from different genres, so I can look at what method I can follow.
Pop: Often when you see a pop album, you will have a picture of the band themselves, this could be because often pop attracts younger people, therefore the album cover will be quite distinct, due to artist being on their album cover. Furthermore some pop artists are often considered aestetically pleasing, so believe that if they put themselves on the front cover, then it will attract people into their record, look below for example...
Rock: Often when you see a Rock album digipack, you'll tend to see an image on the front, often being a large image, maybe that's associated with the band, the image may sometimes look 'creepy' and in your face. Once again this helps it to stand, likewise what happens with the Pop albums, even though the artwork itself looks nothing alike.
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Indie: Finally, the Indie genre, the genre which I am following for my music video as a whole, which includes the digipak. Having researched different indie album covers, I've noticed a few ongoing diversities. These are that quite often the band who have created the album aare not on the cover, the cover usually consists of some sort of image that is symbollic to the band, the album, or the current image representation theme that the band are currently going through. Such as what The Courteeners did with their Falcon album, and the latter with Kasabian and their 'West Rider Pauper...' phase, through admittedly, they were on the front cover of that album themselves. Altogether, the examples shown below such as The Horrors, Primary Colours, Foals, Antidotes, and finally, Glasvegas, with their self titled debut album, all show features which I have spoken about, in the writing above.
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